Blog: Wordsmithery
News and views from me, Charlie Hobson, about all things Wordsmithy-related.
From copywriting and comms trends to grammar pedantry, things I’ve learned from our latest client projects to inspiring people and resources, I’ll share it here in my fairly frequent, shortish blog posts. I hope they help you get to know me better.
Short and sweet
This month has been all about brevity here at the Wordsmithy. A few years ago I was often asked to write content for length company brochures detailing the full range of services and products on offer as well as background about the organisation. I've been talking to...
Language and culture
I've been doing some interesting work recently with a client going through a transformation process. It's impressive how clearly the team grasps the fact that the way they communicate their new culture and values is just as important as the content of what they say....
Styling up the Wordsmithy website
Here I am practising what I preach. Thanks to the wonderful Susie Tobias at Wise Genius, I have a newly formatted website with brand new content and most importantly, a blog that I can update easily whenever I want to. I often talk to clients about the importance of...