Short and sweet

This month has been all about brevity here at the Wordsmithy. A few years ago I was often asked to write content for length company brochures detailing the full range of services and products on offer as well as background about the organisation. I’ve been...

Language and culture

I’ve been doing some interesting work recently with a client going through a transformation process. It’s impressive how clearly the team grasps the fact that the way they communicate their new culture and values is just as important as the content of what...