6th March 2019 | Business writing, Inspiration, Social media
Eight great practical tips for brands and businesses. Storytelling has been on my mind: I’ve been thinking for a few months about how to come up with an original, informative post about how to do it well. Then I came across Carly Stringer’s excellent blog...
28th February 2019 | Business writing, Copywriting, Web content
Can’t stop talking about yourself? Or can’t start? 6 steps to finding the balance in professional communications We all know someone who loves talking about themselves. It’s not usually a good thing. Most of us try to avoid giving the impression of being...
17th March 2018 | Business writing, Entrepreneurship
Here’s something that’s quite different from when I started The Wordsmithy: the number of local small and micro-business owners I know. Fifteen years ago, I felt like a daring (and often terrified) pioneer as I set up my limited company and tried to get to grips with...
26th April 2016 | Business writing, Marketing communications
A great coaching and development session today left me with as much food for thought as my client. Looking at someone else’s communication habits and challenges always helps me refresh my own approach and remember how useful tools and techniques are. For...
15th April 2015 | Business writing, Social media, Web content
Here’s Kickstarter entrepreneur Sarah Giblin sharing her top 8 practical tips on making best use of social media. Her way with words has really impressed me on her journey from the germ of her idea to the successful global launch of her innovative backwards...
2nd April 2015 | Business writing, Marketing communications, Social media
I was lucky enough to grab an hour or two with successful Kickstarter entrepreneur Sarah Giblin recently. I have been following her journey with great interest as she has conceived, developed and launched her revolutionary new RiutBag rucksack for calm city travel. My...