Compincent provides software solutions and consulting that help companies max out sales team performance with optimised compensation, using SPM and Total Pay variable pay systems. They’re SPM, ICM and Total Pay experts with years of experience working with ambitious clients and leading technologies.

Compincent launched its new website in 2025 with copy written by me. I’ve enjoyed working closely with members of this committed team, liaising with web developers, designers and subject matter experts to understand Compincent’s specialist B2B markets and services and to devise a copy style and tone that reflects the company’s people-focused, can-do culture as well as its snappy branding. My work includes web copywriting, blogs, interviews and thought leadership content as well as social media posts. Most recently I’ve researched and built campaign plans and delivered written content for two key service areas.

There’s no-one better to talk to if you want expert advice about replacing, optimising or adopting for the first time an SPM or Total Pay solution. And Compincent’s online Knowledge Centre is always rewarding to visit – they conduct research through their own surveys and share insights on technology and workstyle topics that range from seriously smart to entertaining. My favourite is their nostalgic retro tech blog – go on, take a trip down memory lane!

CEO Elizabeth Dennett says, “Charlie is an integral member of the Compincent marketing team: I know I can trust her to come up with ideas and deliver great quality content with minimal briefing. I’ve worked with Charlie for years in this and my previous business and appreciate her ability to make sense of complex technical content for different audiences.”

compincent.com