30th November 2023 | Copywriting, SEO, Web content
Googling can be a vexatious business If you’ve searched for consumer products of any kind on the web lately you will probably have experienced frustration from crafty SEO manipulation that produces pages that are only tangentially relevant to your search. Or they may...
4th November 2015 | Copywriting, Marketing communications
Social media is where it’s at with customer communication and relationship-building these days, right? Blogs, vlogs, tweets and instagram and all the rest of the trending social gang are hogging the marketing comms limelight, for sure. But the word is that...
15th April 2015 | Business writing, Social media, Web content
Here’s Kickstarter entrepreneur Sarah Giblin sharing her top 8 practical tips on making best use of social media. Her way with words has really impressed me on her journey from the germ of her idea to the successful global launch of her innovative backwards...